
A letter sent by Ministry of Manpower (MOM) is attached together with this post. MOM was requesting graduate in the workforce to help the ministry do a survey.
First, format of the letter is incorrect- it is a mixture of the block and modified block format. If modified block format is used, signature block should be aligned to the right. As for punctuation use, complimentary close and date should not have any punctuation. Mixed punctuation can be used-both complimentary and salutation having comma.
As mentioned, this letter is to persuade working professionals to do a survey. The drafter is not courteous judging from the tone. It is unclear if the letter is a warning or persuasive letter. For example, usage of the pink paper and the word ‘REMINDER’ in subject line being bold and underlined. The letter is not concise with much buffering in the first paragraph without a proper introduction about the objective of the survey being stated. That does not establish MOM credibility well. It should go straight to the point that the participation rate is low and explain the purpose statement of the study.
On the contrary, the drafter does have the audience interest and desire in mind as the potential benefits of winning a lucky was mentioned, though, without the details.
